by Georgie Gallagher
I've been writing a lot about brands and branding lately and have contributed a few articles to the Duct Tape Marketing network. There's really a wealth of knowledge that comes from this amazing connection.
Anyway, we've collaborated to compile a great eBook about building business brands - well we think so anyway! I think it's worth a read. Hope you agree.
Georgie Gallagher is the founder of Wildmoon, a specialist consultancy for brand development, marketing strategy, marketing communications and strategic content marketing for mid tier businesses in Western Australia.